Choosing a website builder for your gear rental business
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How to choose a website builder for your equipment rental company

Having a professional website is a must for any equipment rental business. It helps customers find and book your services online.

However, you probably have little coding knowledge and no design background. So building your website feels intimidating and unapproachable like a project. That’s where website builders come in. These solutions offer ready-to-use templates so you can create a website without any coding needed. Making them an ideal choice for small business owners looking to establish an online presence.

But with so many options on the market, which website builder should you choose for your equipment rental company? Not every platform will be suited to your needs and business model. So this blog will go over the pros and cons of 5 equipment rental website builders in addition to which platform is best for your business type. 

Here are the details:

1.  Website builders for equipment rental company
2.  Criteria for picking a website builder


The 5 best website builders for equipment rental company

Not every website builder can cater to the needs of the AV and equipment rental industry. To boost your online presence, we’ve selected the top 5 equipment rental website builders. And highlighted everything you need to know to make an informed decision about which platform is best for you. Most of these are no-code options that offer a variety of templates to get you started rather than forcing you to begin from scratch.


Website Builder Price Unique Features
WordPress $0 - $50/mo Offers the largest selection of themes and plugins on the market, lots of customization options, possible to scale your business and website, advanced SEO tools
Squarespace $11 - $36/mo Beautiful templates and design options, user-friendly drag-and-drop builder, no coding knowledge is ever required
Wix $10 - $29/mo Easiest website builder, 1,000+ free templates , very easy to customize to your liking, great SEO support
Weebly $0 - $25/mo Powerful e-commerce capabilities, easy to use site editor, built-in SEO tools, easily export your site to another platform
GoDaddy $9.90 - $29.99/mo Easy to use, 99.9% uptime guarantee, wide range of hosting options, supports numerous payment options and currencies, includes marketing tools

Each of these platforms can support your equipment rental business, no matter if you’re offering party rental gear, film equipment, or need to build a website for short-term rental services.

It’s also worth noting that all five of these equipment rental website builders offer domain and hosting options. A crucial element when setting up your rental business as these two elements make your website accessible on the internet.


How to pick the right website builder for your equipment rental business

Before you get started downloading a template and customizing your website, you need to pick a platform. Here are a few criteria to keep in mind when deciding which of the above equipment rental website builders is best for you.


Identify what your website really needs

From payment choices to integration options, what features do you need to have? A booking system, multiple product pages, or a tutorial section? Brainstorm what you need to ensure your equipment rental business can function properly online. Doing so helps you further narrow down which equipment rental website builder is right for you.

Want to know how to set up a successful online store? Here are 6 tips to ensure your equipment rental website is a success.


Consider your budget

Before signing up for a free plan, look at your list of needs and compare the features of the five platforms highlighted above. Potentially, your needs are best met if you invest in a premium plan to ensure access to a certain plugin or feature.

It’s also worth noting that some website builders and certain plugins will charge transaction fees for every sale made through their platform. Keep this in mind when considering your budget limitations.


Assess your company’s future needs

Building a rental website isn’t easy. Having to do it twice will be very frustrating. So consider your company’s future needs. Down the line, do you want to sell items in addition to renting them? Do you want to add blogs or video tutorials? Consider these aspects. Will your preferred equipment rental website builder allow you to easily add new features and expand your website as your business grows?


Website Builder Integration options Customer support options Cons
WordPress Supports and offers thousands of plugins and integrates with Rentman Offers community forums, documentation, and email support Requires more technical knowledge to set up, setting up a full-fledged website takes longer, not very user-friendly for beginners, bulky back-end that takes a while to get used to
Squarespace Supports and offers hundreds of plugins Offers 24/7 email support and live chat support during business hours Limited e-commerce options, limitation to customizing templates, limited SEO features
Wix Supports hundreds of plugins Offers 24/7 phone support, email support, and a help center Becomes slow to use and load if you want to build a large site, no analytics options
Weebly Supports hundreds of plugins Offers 24/7 email and chat support in addition to a help center Limited customization options, phone support only available on the Professional plan and above, poor photo editing tool
GoDaddy Supports hundreds of plugins Offers 24/7 call and chat support in addition to text support and a help center Numerous upsells during the sign-up process, slow customer support


Get your business online ASAP

A professional website is essential to get more eyeballs on your business and offering. To launch your website as quickly as possible, use a website builder to make the process easier and more accessible for yourself and your team.


website builder at Rentman screenshot of the software demo


And if you use Rentman, you can connect your WordPress WooCommerce website through AppSys. Meaning you can process orders in seconds. Read this help article to learn how to connect your webshop using AppSys.


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