The mid-year industry check-in.
A post-Jumpstart & Infocomm conversation with Heidi and Tim
We're halfway through 2026, and one thing has become clear across every conversation this year. At Jumpstart in May. At industry trade shows. In the 1:1 peer meetings in between.
The AV and events industry is in the middle of a generational transition.
The buyer has changed. The workforce has changed. The tools have changed. And the companies pulling ahead aren't the ones running a sharper version of their 2019 playbook.
Join Heidi and Tim as they compare notes from the year so far. Heidi from the host seat at Jumpstart and her conversations with industry leaders, Tim from hundreds of 1:1 conversations at booths, demos, and peer meetings. Together they'll unpack the three shifts everyone is talking about, where the industry is handling them well (and where it isn't), and how to carry them into a strong second half of 2026.
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Key information
Date
June 25, 2026
Time
8:00 AM PT / 11:00 AM ET / 5:00 PM CET
Location
Live on zoom
In this session, we'll cover:
- The buyer has changed. Younger, less technical, and buying outcomes over gear lists. How to adapt, and what independents can learn from in-house teams
- =The workforce question. Why retention now beats recruitment, the freelancer-marketplace reality, and the looming succession gap
- Technology is no longer a "next-year" problem. Where AI actually helps today, and why data readiness is the real bottleneck
- The off-the-record version of what the industry is quietly worried about.
PCan't attend live? A recording will be sent to all registrants, so make sure you sign up!
Hosts
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Heidi Brumbach
CEO of Technisch Creative and Torch-Bearer of Jumpstart Workshops
Tim Grohmann
Operations Manager NA, Rentman